Fotobok Gbg is a yearly Photo Book Festival in Gothenburg. The extensive programme consists of international photo book exhibitions, lectures and artist talks, as well as a book market that host a broad range of unique self published books from all over the world.







Photo: Hendrik Zeitler

















For the visual identity of the festival the black circle is a dominant part and works as an abstract reference to the photo-lens. It creates a distinct visual expression and attracts attention. The design is deliberately free from photographic content, not giving a specific artist more attention than the other. The circle is recurring every year for the design of the festival but comes in slightly different shapes. Together with a vivid color and bold typography it is the constant that ties the annual variations together.