Fabel arkitektur works with a large concern of materials and details. The importance of the buildings surrounding, history and location is clear. The two-man studio with it’s origin close to the forests of Småland works down to earth and has wood as a special interest.
![](https://freight.cargo.site/t/original/i/dddbb666950609054d818533d6c88213389028507e3057363799c7912e3a2471/logotyp-pa-vagg.jpg)
For their visual identity we created a logotype connected to the core values of the company -down to earth, honest and solid. Together with the clean and kind typeface and the bright blue, grey and black colors, the brand expression express honesty and genuinity.
![](https://freight.cargo.site/t/original/i/3964c0448f4237a6acf8530bed2aaa37eca9ad338be832832c7b8ec5b93922cf/farger-material-alt.jpg)
![](https://freight.cargo.site/t/original/i/6ff580cea49692c0ea799a6b508afd793c0fc7ae0a3c61f292ffd251949a4bfa/IMG_20170602_154931.jpg)
![](https://freight.cargo.site/t/original/i/784e30f206cc856f914185450674f075d9dca9482c313fbc375c9f2fab243df8/karro-visitkort-mockup.jpg)
![](https://freight.cargo.site/t/original/i/19de560beec1c8c35755e5bf8f940bc0480b3e2cf126c0e12e209aa04a0cf91a/Fabel-Bok-Mockup.jpg)
![](https://freight.cargo.site/t/original/i/06c7820234f162837e05d2e1c75edd6f8e023a36f9aac4d80819c3fb8d95148e/Karro-Stationery-liten.jpg)